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Ave Maria
By
Valentina Lisitsa
About the artist
“Valentina Lisitsa: International Woman of Mystery.” This was the title of a feature article published just a few months ago in Canada’s leading newspaper “Globe and Mail.” It would be difficult to come up with a better or more succinct description. While Ms. Lisitsa is just becoming known to mainstream concert goers, she has already been a major celebrity in alternative media circles. Her YouTube channel has attracted more than 35 million views, with an average of 50,000 listeners every single day. This is an extraordinary number for a classical musician of any rank or fame. One of her self-produced DVDs has held the coveted #1 bestselling spot on the Amazon.com music sales website – a true feat, particularly when taking into account that she has been solely relying on word-of-mouth advertisement. And, speaking of mystery… She even made a cameo appearance in the best-selling thriller “Port Mortuary” by the American novelist Patricia Cornwell! Fearless in exploration of new means to connect with her audience, Ms. Lisitsa embraces ever newer technologies. Last summer, she installed a webcam in her practice studio, while learning new pieces from the beginning stages to performance-ready versions. It took her two weeks of 14-hour long practice sessions (interrupted only by coffee breaks and watching the World Cup) to learn approximately 25 new works – 4 hours’ worth of music. At the same time, sharing the experience with thousands of people watching the whole process was well worth it, judging by enthusiastic response she got for her effort.
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