The Arby’s $10,000 Gourmazing Giveaway

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NO PURCHASE NECESSARY TO ENTER OR WIN. A PURCHASE OR PAYMENT OF ANY KIND WILL NOT INCREASE YOUR CHANCES OF WINNING. VOID WHERE PROHIBITED BY LAW.

This promotion is in no way sponsored, endorsed or administered by, or associated with, Facebook. You understand that you are providing your information to Arby’s Restaurant Group, Inc. and not to Facebook. Any questions, comments or complaints regarding the Promotion are to be directed here

  1. Sponsor: AFA Service Corporation, 1155 Perimeter Center West, 12th floor, Atlanta, GA 30338. (“Sponsor”).
  2. Administrator: LeadDog Marketing Group, 159 W. 25th Street, 2nd Floor, New York, NY 10001 (“Administrator”).
  3. Eligibility: The “Arby’s $10,000 Gourmazing Giveaway” (“Sweepstakes” or “Promotion”) is open only to legal residents of the 50 United States, Washington, D.C who are at least 18 years of age and who have an active e-mail and Facebook account and Internet access as of 4/26/12. Any individuals (including but not limited to employees, consultants, independent contractors, and interns) who have, within the past six months, performed services for Sponsor, Administrator, AFA Service Corporation, Arby’s restaurants, BBDO USA, LLC, Hunter Public Relations, LLC, Initiative Media, LLC, Alcone Marketing Group, Inc., Roark Capital Management, LLC, Punchtab Inc., any organizations responsible for sponsoring, fulfilling, administering, advertising or promoting the Sweepstakes or supplying the prizes or rewards, and/or their respective parent, subsidiary, affiliated and successor companies (collectively, the “Promotion Entities”), and immediate family and household members of such individuals, are not eligible. “Immediate family members” shall mean parents, step-parents, children, step-children, siblings, step-siblings, or spouses, regardless of where they live. “Household members” shall mean people who share the same residence at least three months a year, whether related or not. Potential winners and/or reward recipients may be required to provide proof of U.S. residency and/or other proof of eligibility and compliance with these Official Rules upon request prior to receipt of prize and/or reward (as applicable). Void where prohibited by law.
  4. Promotion Schedule: The Promotion begins on or about 12:00:01 a.m. ET on 4/27/12 and ends 11:59:59 p.m. ET on 5/31/12 (“Promotion Period”). Notwithstanding the Promotion end date the participants have until 11:59:59pm ET on 6/7/12 to redeem their Rewards. Administrator’s computer is the official clock for the Promotion.

 

  1. How to Participate:

    Step 1 – “Like” the Arby’s Facebook Page

    Navigate the internet to http://www.facebook.com/arbys (“Website”) and click on the Promotion tab on the official Arby’s Facebook page. Click the “Like” button at the top of the page to unlock the registration form (if you haven’t “Liked” the page already).

    Step 2 – Obtaining Points/Entries

    Follow instructions on Website to obtain points. You will receive one (1) entry for every one hundred (100) points you obtain by successfully completing “Actions” throughout the Promotion Period. See chart below for list of Actions and respective point values/entries associated with successfully completing each Action.

    Action Points Total Number of Points/Entries Available
    Become an Arby’s fan on Facebook 500 500 in total/5 entries
    Following Arby’s on Twitter 1,000 1,000 in total/10 entries
    Signing up for Arby’s Extras email 5,000 5,000 in total/50 entries
    Watching Arby’s commercial on Arbys.com 2,000 2,000 in total/20 entries
    Facebook Post Generator 5,000 5,000 in total/50 entries
    Recipe.com (visit = 5,000, like = 100; total = 5,100) 5,100 Up to 5,100 in total/51 entries
    Share Arby’s video (receive 2500 points for sharing on Twitter and receive 2500 points for the first friend who watches your video from sharing on Facebook) 5,000 Up to 5,000 in total/50 entries
    Post a qualifying photo on Instagram tagged #Gourmazing 1,000 Up to 10,000 in total/100 entries
    FX Channel Tune-In Challenge** 5,000 5,000 in total/50 entries
    Tweeting or Re-tweeting custom hashtag (#GourmazingGiveaway) 100 Up to 3,400 in total/34 entries
    (Eligible) Friends click on the shared link to Join the Promotion 100/click up to 1000/day 34,000 in total/340 entries
    (Eligible) Friends Actually Joining the Promotion 500 Unlimited.
    Checking in at Arby’s via Foursquare 2,000 Up to 20,000 in total/200 entries

    The above chart is for summary purposes only for more details check game rules on Facebook which are incorporated herein by reference.

    Carefully read the Official Rules, then click the check box signifying that you have read, fully understand and agree to these Official Rules.

    IF YOU DO NOT CHECK THE BOX INDICATING YOUR AGREEMENT TO THE OFFICIAL RULES YOU WILL NOT BE ELIGIBLE TO PARTICIPATE IN THE PROMOTION, ENTER THE SWEEPSTAKES DRAWING OR OBTAIN POINTS REDEEMABLE FOR REWARDS.

    WHERE ACTIONS INVOLVE THE USE OF THIRD PARTY SOCIAL NETWORKS/UTILITIES, YOU MUST COMPLY WITH THE TERMS OF USE, COMMUNITY GUIDELINES AND RULES OF THE SOCIAL NETWORK/UTILITY, AS APPLICABLE. NONE OF THE SOCIAL NETWORKS/UTILITIES HAVE IN ANY WAY SPONSORED OR ENDORSED THE PROMOTION OR ARBY’S; THE SOCIAL NETWORKS/UTILITIES’ NAMES ARE USED HEREIN SOLELY FOR REFERENCE PURPOSES.

    SPECIAL NOTE ABOUT USE OF TWITTER: Only one (1) Twitter account should be used by a given person for purposes of participation in the Promotion. To be eligible for points, communications must be (public) tweets, not (private) direct messages. If your Twitter account is in “protected mode,” you must first approve Arby’s as a “Follower” to be eligible for points via usage of Twitter. Do not post identical or nearly identical tweets; do not use the custom hashtag for purposes other than participation in the Promotion.

    ACTIONS INVOLVING CREATION OF CONTENT: You represent and warrant that the content (i) is your original work product and that the distribution of such content will not violate the rights of trademark, copyright, right of publicity, right of privacy or any other intellectual property or proprietary right of any third party, nor does it libel, slander or defame any third party; (ii) is not inappropriate or unfit for publication (for example, this includes obscenity, pornography and hate speech); (iii) does not promote or advocate violence, alcohol or drug use or any illegal activity; (iv) does not promote or advocate any cause other than the theme of the Action and/or the Promotion generally.

    ACTIONS INVOLVING SHARING CONTENT: Any content forwarded by you must be forwarded in the exact format in which it was provided to you by Sponsor (or its designee). Without in any way limiting the foregoing, DO NOT REMOVE OR ALTER ANY COPYRIGHT OR TRADEMARK NOTICES ON THE CONTENT OR OTHERWISE MANIPULATE, EDIT, ALTER, AMEND, DISASSEMBLE OR TAMPER WITH THE CONTENT. At all times, the content is and remains the exclusive property of Sponsor. Sponsor is giving you the limited right to share the content solely for purposes of participation in the Promotion as per these Official Rules and such right automatically expires at the end of the Promotion Period. Any other use of the content by you is strictly prohibited and is a violation of Sponsor’s rights.

    INVITING FRIENDS: You should refer the Promotion only to persons with whom you have a personal or professional relationship; AND who you believe would be interested in learning about the Promotion and Arby’s; AND who are eligible to participate in the Promotion (see above). If a person you consider a friend indicates that he/she doesn’t want to be contacted by you regarding the Promotion/Arby’s, it is your responsibility to honor that request and to refrain from contacting such person further about the Promotion/Arby’s.

    ABOUT POINTS: Sponsor or its designees shall determine in their sole discretion whether an entrant has successfully completed an Action so as to receive points; such decisions are final and binding in all respects and not subject to appeal. Points are good only for the person who received them by successfully completing an Action; any attempt to transfer/purchase/sell/exchange points is void and without effect. Points may only be redeemed for rewards and will only result in entry/entries in the Sweepstakes drawing as per these Official Rules. Any attempted use of points other than as set forth herein is void and without effect. Without limiting the foregoing, points have no cash value. Points expire at the end of the Promotion Period.

    PARTICIPATION VIA MOBILE/WIRELESS DEVICE: If you like, you may participate in the Promotion by using your mobile/wireless device. Text message and data rates may apply to use of mobile/wireless device for participation in the Promotion. You should check with your wireless carrier prior to Promotion participation so as to determine the applicability and amount of such charges. Participation via mobile/wireless device is not available on all carriers or in all areas; in addition, not all mobile/wireless devices feature the necessary functionality to participate in the Promotion.

    For purposes of this Promotion a day is defined as beginning at 12:00:00 am ET and ending at 11:59:59 pm ET except for the first day that begins at 12:00:01 am ET and ends at 11:59:59 pm ET. Use of automated/programmed/robotic means of participation is prohibited and Actions completed by such illicit means will be void, will not result in the receipt of points and the applicable entrant will be disqualified from the Promotion. Sponsor and Administrator will not be responsible for late, lost, incomplete, corrupted, inaccessible, garbled or misdirected registration information or for points not received by an entrant due to Actions not being recognized as successfully completed, technological/programming/electronic error, malfunction or failure or for any other reason.

    In the event of any dispute concerning the identity of any participant, the entry/Action will be deemed to have been completed by the natural person who is the authorized account holder of the e-mail account associated with the Facebook account used to register for the Promotion. “Authorized account holder” is defined as the natural person who is assigned to an e-mail address by an Internet access provider, online service provider, or other organization (e.g., business, educational institution, etc.) that is responsible for assigning e-mail addresses for the domain associated with the submitted e-mail address.

    ** Alternate Method of Entry for FX Channel Tune In Challenge: To receive 5,000 points/50 entries without watching the Tune-In Challenge send a post card with name, address, email address and The Arby’s 10,000 Gourmazing Giveaway AMOE to 159 West 25th Street, NY, NY 10001 c/o LeadDog Marketing Group to be received by May 23rd and you will receive via a return email the secret words from the Tune-In Challenge which may be used to receive the points associated with the Tune-In Challenge.

  2. Random Drawing/Selection of Winner: Potential Grand Prize winner will be selected in a random drawing on or about 6/4/12 from among all eligible entries received during the Promotion Period. Drawing will be conducted by LeadDog Marketing Group, an independent judging organization/Administrator whose decisions are final and binding on all matters related to the Promotion.
  3. Prize and Odds: SWEEPSTAKES GRAND PRIZE (1 winner): Grand Prize Winner will receive $10,000.00 to be awarded in the form of a check payable to the Grand Prize winner. No prize substitution is permitted. Prize is not transferable. Odds of winning the Grand Prize depend on total number of eligible entries received during the Promotion Period.
  4. Rewards:Reward Incentives (also referred to as “rewards”) below can be obtained by participants in the Promotion by successfully completing Actions (per Rule 5 above). Each Reward is available for acquisition by obtaining the corresponding point value as per the chart below.
    Reward Points Required
    Pepsi T-shirt (Approximate Retail Value = $10) 20,000
    Arby’s T-shirt (Approximate Retail Value = $10) 25,000
    $5 Arby’s Gift Card 30,000
    $10 iTunes Gift Card 35,000
    $10 Amazon Gift Card 35,000

    REDEMPTION REQUESTS: Points must be redeemed for rewards by the end of the Promotion Period; and, after such time, points are void. You must have a sufficient number of points in order to obtain a particular reward. Redemption request will be rejected if Sponsor (or its designee) determines that entrant has an insufficient point balance. Point totals will not be rounded up to reach a desired point balance. BE CAREFUL IN SUBMITTING A REDEMPTION REQUEST, BECAUSE ONCE SUBMITTED REDEMPTION REQUESTS ARE FINAL AND CANNOT BE RESCINDED OR MODIFIED. Once points have been “spent” on a reward, they will not be returned. Redemption requests cannot be combined with any other offer of Sponsor.

    Rewards are available while supplies last. Rewards will be shipped via first class mail only to street addresses in the United States or District of Columbia as indicated on entry form. Rewards are not returnable, refundable or exchangeable, nor can rewards be transferred. No substitutions of rewards are allowed. Rewards which are gift cards are subject to terms and conditions indicated thereon. Rewards that are T-shirts may not be available in all colors/sizes; any depiction of T-shirt in advertising materials (including on-line) is solely for illustrative purposes. Allow 4 – 6 weeks from placement of redemption request to receive reward.

    TO THE FULLEST EXTENT PERMITTED BY LAW, RELEASED PARTIES (AS DEFINED BELOW) MAKE NO WARRANTY, REPRESENTATION, OR GUARANTEE, EXPRESS OR IMPLIED, IN FACT OR IN LAW, RELATIVE TO THE USE OF ANY REWARD, INCLUDING, WITHOUT LIMITATION, ITS QUALITY, MERCHANTABILITY OR FITNESS FOR A PARTICULAR PURPOSE.

  5. Winner/Reward Program Notification: Potential Grand Prize winner will be notified by e-mail on or after 6/4/12 Failure to respond to the initial verification e-mail within five (5) business days after notification or return of e-mail notification as undeliverable after three (3) attempts will result in disqualification, with an alternate winner being selected from among all remaining eligible entries received during the Promotion Period. Grand Prize winner will be required to sign and return within five (5) business days of notification an Affidavit of Eligibility, Release and Indemnification, and a Publicity Release where allowed by law. If the Affidavit of Eligibility, Release and Indemnification and Publicity Release is not returned to Sponsor within specified time period, potential Grand Prize winner may be disqualified. If Grand Prize winner is disqualified for any reason, prize will be awarded to an alternate winner selected from all remaining eligible entries received during the Promotion Period.Reward recipients will be contacted by Administrator via email within one (1) week of obtaining the requisite number of points for their chosen reward. Failure to respond to the initial verification e-mail within five (5) business days after notification or return of e-mail notification as undeliverable after three (3) attempts will result in forfeiture of opportunity to submit redemption request for chosen reward.
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