Cheetos® Egg Creator Promotion

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1. ELIGIBILITY: The Promotion is open only to legal residents of any of the 50 United States or District of Columbia, who are 13 years of age or older at the time of participation. The following persons are not eligible to participate: Employees, contractors, directors and officers of Frito-Lay, Inc. (“Sponsor”), its parent, subsidiary and affiliated companies, participating retailers, distributors, Web design, advertising, fulfillment, judging and promotion agencies involved in the administration, development, fulfillment and execution of this Promotion (collectively, “Promotion Parties”), and the immediate family members (spouse, parent, child, sibling, grandparent, and/or “step”) of each and those living in their same households (those persons whether related or not who live in the same residence for at least three months during the twelve-month period preceding the start date of the Promotion).

2. PROMOTION PERIOD: Promotion begins at 12:00:00 p.m. (noon) Central Time (“CT”) on March 2, 2015 and ends at 11:59:59 p.m. CT on April 5, 2015 (“Promotion Period”). The time clock of the Promotion administrator is the official clock for this Promotion.

3. HOW TO PARTICIPATE: The Promotion consists of a random drawing (the “Random Drawing”) and an instant win game (the “Instant-Win Game”). To participate in the Promotion, visit www.cheetos.com (“Web Site”), during the Promotion Period, look for the Promotion mention and follow the online instructions.

All participants must have a valid email address. In the event of an identity dispute, an entry and/or Play will be considered made by the registered owner of the email address used for the entry or Play. It is solely the responsibility of the participant to notify Sponsor in writing if the participant changes his or her email address during the Promotion Period. Sponsor and its agencies will not accept entries or Plays that are late, incomplete, misdirected, or unintelligible. Use of any robotic, automatic, programmed or similar methods of entering the Random Drawing or submitting a Play in the Instant-Win Game will void all entries or Plays (as applicable) and result in disqualification.

4. RANDOM DRAWING: The Grand Prize winner will be selected in a random drawing to be held on or about April 7, 2015 from all eligible entries received by an independent judging agency, whose decisions are final in all matters relating to this Promotion. Odds of winning the Grand Prize depend on the number of eligible entries received.

Random Drawing Prize:

Grand Prize (1): $10,000.00, awarded in the form of a check or wire transfer, payable to winner.

Instant-Win Prizes:

First Prizes (100): $25.00 Amazon gift card. ARV: $25.00 each.

Second Prizes (100): $25.00 Walmart gift card. ARV: $25.00 each.

Third Prizes (100): $20.00 Fandango gift card. ARV: $20.00 each.

Fourth Prizes (125): $15.00 Target gift card. ARV: $15.00 each.

Fifth Prizes (125): $10.00 iTunes gift card. ARV: $10.00 each.

Sixth Prizes (125): $5.00 Red Box gift card. ARV: $5.00 each.

All gift cards will be awarded in the form of a code or link delivered to winner’s email address, upon verification, as stated within his/her registration. All codes are subject to terms and conditions as set by the issuer of such gift card. Winner must accept prize as stated by Sponsor or prize may be forfeited. Total ARV of all prizes is $20,750.00. Limit two (2) Instant-Win Prizes per person/phone number/household.

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